PFT Northern are a leading UK seller of products manufactured by Knauf PFT – a manufacturer of rendering and plastering tools and machinery renowned throughout Europe for their high quality and reliability. Talk To Media were asked to design and develop a website that would be the first of its kind for any PFT franchise – it would allow customers to browse machine diagrams, search for the parts they need and order them online – all without picking up the phone.
We kept costs down by building on an existing e-commerce web template and investing more in the development work to customize the product pages in order to include a parts diagram. The search function on the site was also tailored to seek out product codes in order to make it easy for users to find what they need quickly.
PFT now enjoy a fully maintained website that can be expanded or edited easily through a simple-to-use content management system. With careful planning upfront, we were able to develop a cost-effective website that makes things a whole lot easier and quicker for both PFT customers and staff alike, meaning PFT can focus more of their time on expanding their product range and increasing their level of service.
Click here to visit www.pftnorthern.com