Eric Stead Social Media

Print / Social Media

Brief

Eric Stead is a family owned, Sheffield based franchised car dealership for British car manufacturer MG.

They also stock a wide range of used cars from other leading manufacturers and an award winning after-sales department for prominent manufacturer Hyundai.

The company had no social media presence but realised it was the way forward to target new markets.

Solution

We initially put together a 13-week social media campaign for Facebook, Twitter and Google+ which would be utilised for spreading the word about Eric Stead, its offerings, events and all community engagement.

Outcome

Since we launched the platforms Eric Stead has been seen by 407,881 potential new customers.

On a daily basis, we have fans interacting with posts and asking the dealership questions about the cars and general industry topics.

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