BPL Metrodome Google Ads Campaign

Google Ads/SEO

 

Brief

We were tasked with driving enquiries to the BPL Metrodome Christmas campaign with the aim of generating bookings for Rigby Christmas Parties, Metrodome Arena Christmas Parties and Metrodome New Years Eve Parties.

Solution

We embarked on a digital campaign that comprised of email marketing, Facebook advertising and a Google Ads search and remarketing campaign. A dedicated page on the BPL website was created to drive all of the enquires to.

Outcome

The campaign delivered over 1500 visits to the dedicated Christmas party web page and party bookings were up 86% from 2014 to 2015, resulting in a £15,000 increase in revenue year on year.


Mockup2
Mockup1Mockup3